Finding Your Website – Challenges for 2010

SEO Challenges for 2010 with Amanda Watlington . Dr. Ralph F. Wilson , Web Marketing Today

Amanda makes three main points
1.The time it takes your website to load is important. Fancy webpages that take a long time to come to download are not good as far as Google is concerned
2. Make sure you have claimed “your push pins” with google maps. Google Local Business Center.
3. Getting people to find your website is about more than being No 1 with a keyword.

I want to focus on no. 2: claim your push pin.

If you have  not added your business to Google maps , make a commitment to do this! In 1/2 hour you will be able to put your address, phone number and perhaps a photo of your business or you.  Then make another time to add some more content. The secret is to get  started today! Baby steps, one at a time and soon you will be running with your web marketing. Watch the video below to help you.

Here’s the link again Google Local Business Center

Another job for this month is to add your business to www.finda.co.nz

Search Engine Optimisation (SEO)

Whole books have been written about SEO so the whole topic can be overwhelming but it need not be. SEO  means that search engines can find your website. If they can’t find you don’t go up the rankings on google. And then no one knows you exist on the web.

One of the great things about using wordpress is it is already search engine friendly:

“WordPress, straight out of the box, comes ready to embrace search engines. Its features and functions guide a search engine through the posts, pages, and categories to help the search engine crawl your site and gather the information it needs to include your site within its database.” read more here.

This article, Sustainable SEO: What Is It and Why Should You Care?,  sums up the essence of SEO

“No matter how you slice it or dice it, there are only two things you need to do to build a successful site:

1. Create and publish great content, and
2. Tell the right people about it.

Assuming that you know how to create great content (after all, you’re interested and passionate about your topic, right?) telling the right people about it should be your next priority.”

You can learn to do this yourself or get me to help you to Build Your Website.

Recommended Video

Google’s Matt Cutts gives tips to small business owners